HIGH STREET COMPETITORS
When we say High Street competitors, we mean shops and stores that trade the same way as we do, with premises on the High Street here in Jersey and in the UK mainland. We would expect them to carry in stock a relative range of goods that you would be able to buy and take away. If they have a website presence, this needs to trade with the same brand name and on the same basis as their High Street shops. Stores and websites such as those that only sell on the internet or through mail order, internet companies with a showroom attached, duty free shops, home shopping channels, collection points, auction sites, market places, membership clubs and private sale sites are not considered equivalent High Street competitors. If a competitor is going through an administration or closing down sale then we do not match these prices.
JERSEY AND JERSEY PRICING
We consider the Island of Jersey as our local market and take this into account when pricing. Most of our products show a UK price and the local Jersey price. When comparing prices we will only compare competitors’ published price. Any goods being shipped from the UK or overseas that are subject to a VAT or sales tax refund process are not a true comparison as they are not the published price.
THE PRICES WE MATCH
We match our competitors’ prices that are openly available to all customers based on those displayed in the shop or on their own website or the price quoted if we follow up by phone. The price comparison has to apply to an identical single product in terms of make, model number, size or colour. We currently don’t match special prices that are made available only to certain customers which could include account holders or members’ club offers. We will not match prices which are only available through third party websites, with vouchers or voucher codes.
In our store we offer a very wide range of merchandise and any price match with a competitor is on the basis that they have the actual item in stock for us to be able to match the price. If a product requires delivery then we will check that the competitor is able to deliver in equivalent timescales. We will also take delivery charges into account when matching prices. The de Gruchy standard furniture delivery is free throughout Jersey.
PRODUCT BUNDLES, FREE ITEMS AND GIFTS
As these are offers that are put together specifically by a retailer or in conjunction with a supplier or brand, we do not match these prices as we will have our own bundles, free items and Gift With Purchase promotions at various stages of the year.
COMPETITORS’ SHORT TERM PROMOTIONS
Nowadays High Street retailers may run short term promotions. If a competitor is running a very short promotion we may not have the chance to lower our price but we will still consider refunding the difference.
PROCESSING PRICE MATCHES
We will endeavour to deal with a price match request whenever it is made. It will however be necessary sometimes to verify the competitor’s price and it may not be possible to do this immediately. We will undertake to follow up within two working days. To
enable us to process a price match we will require you to fill out the price match form.